Consulting for Sports marketing,
Sponsoring and Management
1989 - Polo World Championship on Mayfield
at Olympic Stadium in Berlin
The first Polo World Championship is played on the Mayfield at the Olympic Stadium in Berlin in 1989. IMG was responsible for marketing and staging the event on Berlin’s Mayfield, which at this time is under British Military Administration – one of the many strange aspects of the Four Power Status of Berlin that should come to an end by the fall of the Berlin Wall only a few months later.